China: Star power publishing
1 min readWhen singer-actor Jimmy Lin from Taiwan attended a promotional event for his autobiography Have Patience for Time, in June, thousands of people crammed into the bookstore to meet their idol and buy his book. When news broke late last year that the star, widely known as Lin Zhiying on the Chinese mainland, was writing a book about his life, including his 22 years in the entertainment industry, the country’s social media went wild with speculation. Fans snapped up 200,000 copies of the book within a week of its release.