January 29, 2021

KITAAB

Connecting Asian writers with global readers

The genre debate: ‘Literary fiction’ is just clever marketing

1 min read

In the third of our series on literary definitions, Elizabeth Edmondson argues that Jane Austen never imagined she was writing Literature. Posterity made that decision for her: The Guardian

“Genre fiction” is a nasty phrase – when did genre turn into an adjective? But I object to the term for a different reason. It’s weasel wording, in that it conflates lit fic with literature. It was clever marketing by publishers to set certain contemporary fiction apart and declare it Literature – and therefore Important, Art and somehow better than other writing.

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