March 3, 2021

KITAAB

Connecting Asian writers with global readers

Online literature is inspiring top-grossing Chinese movies

1 min read

If China’s film market is a flame burning bright, the country’s online literature is increasingly itsfuel.

The world’s second-largest film market, with a box office haul of $6.8 billion in 2015, ischurning out top-grossing movies inspired by popular novels published online.

As the self-publishing phenomenon has shaken up the literary scene in the West, writers inChina have increasingly eschewed conventional publishing models and found readers on theinternet. Online-only publishers have sprung up, and their releases are proving hugelypopular.

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