As the New Delhi World Book Fair comes to a close today, the nine-day long event was an “excellent” experience with leading publishing houses making significant profit on sales compared to previous years. Vimal Kumar, General Manager at Speaking Tiger said they had “unexpected sales”, despite facing several technical glitches in the aftermath of demonetisation.
“Due to demonetisation we faced several problems since many a times card machines didn’t work due to lack of signals. But, it has been an excellent experience, rather unexpected sales for Speaking Tiger. Our sales have almost doubled this year,” he said.
Some of the top sellers at the stall included ‘Himalaya: Adventures, Meditations, Life’ edited by Ruskin Bond and Namita Gokhale, and ‘Murderer in Mahim’ by Jerry Pinto among others.
For Penguin India, which saw a hike of nearly 20 per cent in business from last year’s fair, the event being moved ahead by a month from the usual February, has worked favourably. Read more
Source: The Financial Express