After mulling over the idea two years ago, Barnes & Noble is saying once again that it wants to separate the Nook business from its brick-and-mortar retail shops. The bookseller announced on Wednesday that it intends to create two separate public companies: one for the Nook and one for everything else including the retail shops.
The transition is expected to be finished during the first three months of 2015. The company cautions that while it has the blessing of its board of directors, the split could be canceled or delayed depending on market conditions. That is likely just a legalistic warning, however, as this time around the Nook separation seems like the real deal. Splitting off the Nook business is the latest chapter in Barnes & Noble’s ongoing saga to compete with technology giants like Amazon, Apple, and Google.